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Contact Barwon Coast at the following
26 October 2026
Two nests have failed and two remain along our coastline.
26 October 2026
Expressions of interest are now open for temporary summer food vendor permits across Barwon Coast Caravan Parks from 19 December 2026 to 31 January 2027.
15 October 2026
Great news for Hooded Plovers, with two new nests identified at Thirteenth Beach
13 October 2026
Filming for a car commercial is taking place in Barwon Heads on Wednesday 14 October.
7 October 2026
Hooded Plover breeding season is underway across our coast, with a new nest now confirmed.
Home / Recent Projects / The Future of the Breamlea General Store
Consultation phase 1 100%
Barwon Coast review and analyse feedback 100%
Consultation phase 2 100%
Review and analyse community input 100%
Feb 2025 100%
May 2025 100%
Published on 5 February 2025
Breamlea is an incredibly special coastal village tucked away on the south coast of Victoria, mid-way between Barwon Heads and Torquay. Breamlea is known for its beautiful bush setting, stunning beaches, significance to the Wadawurrung and its small, close-knit community.
In April 2022 the management of the Breamlea coastal reserves transferred from the City of Greater Geelong to Barwon Coast Committee of Management Inc. (Barwon Coast). This includes the management of the Breamlea Caravan Park and the on-site Breamlea General Store.
Barwon Coast is committed to working to balance community benefit with responsible management of our resources. Following almost 18 months of operation, Barwon Coast has experienced a significant financial loss from operating the General Store. Due to this loss, we are reviewing options to change the service model to be more financially sustainable while continuing to provide a valuable service to campers, the local community and visitors.
In late 2023 we asked Breamlea residents, campers, Barwon Coast communities and General Store customers to help by providing their thoughts and ideas about the future of the General Store.
We conducted an online survey and held face-to-face staff, community and camper focus groups and workshops to fully understand community and camper priorities.
The objective of the community consultation is to provide Breamlea community members and campers with opportunities to share their thoughts around preferences for service and product provision at the Breamlea General Store. This information will be considered by Barwon Coast Committee of Management in its decision making.
The first phase of consultation is included in an online survey and community, resident and camper Focus Groups. This phase is now complete.
Barwon Coast has reviewed the feedback we have received from the community, spoken to local organisations and stakeholders, and will now work to determine options for the future of the Breamlea General Store.
Community Feedback summary report
The second phase of consultation took place in mid 2024 and involved bringing community and camper Focus Groups back together to discuss and provide feedback around potential options for the future of the Breamlea General Store. This phase is now complete.
In the third phase, we will let you know the final decision and share a community consultation report, summarising the themes and feedback we received and how they helped shape the final decision.
Since taking over the Committee of Management responsibilities for Bancoora and Breamlea from the City of Greater Geelong in April 2022, Barwon Coast has been carefully evaluating the alignment of Breamlea Post Office and General Store with our core responsibilities as a coastal land manager. Our strategic objectives, as established by the State Government, focus on protecting and enhancing the marine and coastal environment, adapting to climate change, and ensuring sustainable management of coastal Crown land.
After thorough assessment and community engagement, we have made the difficult decision to surrender our postal licence, reduce the general store offering and operating period of Caravan Park reception, and relocate the Caravan Park reception to the General Store building. These changes will ensure we continue operating in a sustainable and cost-effective manner while focusing on our key responsibilities.
Barwon Coast will cease postal services on 5 May 2025. Australia Post has been informed and will begin community engagement regarding alternative postal services for Breamlea residents. We encourage the community to participate in these discussions.
The General Store, in its current form, will close on 5 May 2025. However, the building will be repurposed to accommodate the Caravan Park reception and guest services. The store will likely operate seasonally from September to April, with a reduced product mix, depending on demand and Caravan Park occupancy.
The building will undergo renovations to better support the Caravan Park reception and guest services. These updates aim to improve functionality and visitor experience while ensuring the continued provision of some store services during peak periods.
We acknowledge that these changes will have an impact, particularly regarding access to postal services and the General Store. That is why we have taken the time to explore all sustainable operating model options and engage with Australia Post to determine alternative postal service solutions. We encourage the community to be actively involved in these discussions.
Various community engagement activities occurred in late 2023 and early 2024 regarding the general store and post office. General feedback has been that the shop is highly valued by campers, while both the Breamlea General store and post service are considered important by the Breamlea community.
Community Feedback Summary Report
A public Expression of Interest for a tenant for the General Store (with or without LPO) was also completed in 2024 with no enquiries or submissions received.
We understand the impact on Barwon Coast employees and the local community, and we have carefully considered this in our decision-making process. Affected employees have been engaged in discussions, and we are committed to supporting them through this transition.
We appreciate and value the community’s engagement and input since Barwon Coast has had coastal management responsibilities for Bancoora and Breamlea. If you have questions or concerns, please feel free to contact us at office@barwoncoast.com.au or call us on 03 5254 1118.

🖤💛 Have you heard the call of a Yellow-tailed Black-Cockatoo?
You might hear them before you see them! With their distinctive, drawn-out calls, striking yellow cheek patches and bright yellow tail feathers, Yellow-tailed Black-Cockatoos are a spectacular sight in our coastal skies.
These beautiful birds are found across south-eastern Australia, including here on the Bellarine Peninsula.
🌿 Did you know?
Yellow-tailed Black-Cockatoos love feeding on seeds from banksias, hakeas and she-oaks. They`re also known to tear apart pine cones in search of a tasty meal!
They rely on large hollows in mature trees for nesting, making the protection of native vegetation and old trees incredibly important.
Sadly, habitat loss has contributed to declines in their populations, reminding us why caring for our natural environments matters.
Next time you`re out enjoying our coast, keep your eyes to the skies and your ears open!
Learn more from our friends at @birdlifeoz via their website.
H5 bird flu has been detected in some Victorian wetlands.
Boating and fishing can continue as normal in most areas.
If there has been a recent mortality event, avoid activities that could expose you to contaminated water, including swimming, wading, fishing and boating.
✅ Avoid direct contact with sick or dead birds
✅ Wash your hands thoroughly after visiting areas where wild birds gather
✅ Supervise children and pets around affected areas
For more information, visit agriculture.vic.gov.au/birdflu
🥚 A little egg-citing news from Ocean Grove!
A new Hooded Plover nest has been reported along Ocean Grove Beach, between Wedge Street and Tuckfield Street! 🐣
These tiny shorebirds nest directly on the sand, making their eggs incredibly vulnerable to disturbance.
If you`re heading to the beach, please give our little beach-nesting locals the best chance of success by keeping your distance, following signage and keeping dogs away from nesting.
A huge congratulations to Breamlea Coastcare! 🌿🏆
We`re incredibly proud to celebrate Breamlea Coastcare being named Coastcare Group of the Year at the 2026 Victorian Coastcare Awards! 🌿🏆
What a fantastic achievement and such well-deserved recognition for a group that gives so much to protecting and caring for our beautiful coastline.
Much of the hard work that goes into coastal conservation happens quietly behind the scenes, but the difference it makes is enormous, with benefits that will be felt for generations to come.
To everyone involved with Breamlea Coastcare, a heartfelt congratulations and an even bigger thank you! Your passion, commitment and countless hours of volunteering make a lasting difference to our coastal environment and the wider community. 💚
🐦 Don`t forget – the Aussie Bird Count starts today!
Our friends at @birdlifeoz are calling on everyone to spend just 20 minutes counting the birds around them between now and Sunday 25 October.
Whether you`re walking along our beautiful coastline, exploring a local park or relaxing in your backyard, it`s a great way to connect with nature and contribute to important citizen science. 🌿
No experience needed – just download the free Aussie Bird Count app and get counting!
👉 Register at https://aussiebirdcount.org.au
We`re Hiring! Sustainability & Community Officer
Help shape a more sustainable future for our coast and community!
Are you passionate about sustainability, connecting people and making a real difference to our coastal environment?
We`re looking for an enthusiastic and proactive Sustainability & Community Officer to join the Barwon Coast team!
This is an exciting opportunity to help drive our sustainability initiatives, strengthen relationships with our incredible volunteers and community groups, and create meaningful environmental education and engagement opportunities.
You`ll be part of a passionate team dedicated to protecting and caring for the beautiful coastline across Barwon Heads, Ocean Grove and beyond.
Sound like you, or someone you know?
We`d love to hear from you!
👉 Apply now: https://barwoncoast.com.au/career/sustainability-community-officer/
Please share with your networks and help us find our next team member!
#BarwonCoast #Sustainability #CommunityEngagement #EnvironmentalEducation #CoastalConservation #GeelongJobs #BellarinePeninsula
🌿 What does caring for the coast mean?
Well, it means lots of things! From maintaining the facilities and infrastructure across the 22 km of coastal Crown land we manage, to doing everything we can to protect our precious natural environment and restoring native vegetation.
🌱 Like this little Acacia melanoxylon (Blackwood) tree – one of 250 plants of varying native species planted across our coastal reserves over the past three months.
Choosing the right plants for the right places helps restore habitat, support local biodiversity and ensure our coast continues to thrive for generations to come.
It`s all part of the everyday work that goes into caring for our coast. 💚
#CaringForOurCoast #BarwonCoast #CoastalConservation #Biodiversity
🐣🐣 Great news for our little Hoodies!
We`ve got two new Hooded Plover nests at 13th Beach, and the existing nest at Bluff South Dune (The Corner) is still going strong! 💚
🥚🥚🥚 13th Beach – Boings: 3 eggs
🥚 13th Beach – The Ant: 1 egg
🥚🥚🥚 Bluff South Dune – The Corner: Nest still in place!
We`re also keeping a close eye on three potential nesting sites at Bancoora – Black Rock, Breamlea and Wedge Street to Tuckfield Street at Ocean Grove/Collendina.
It`s encouraging news for these vulnerable little shorebirds, but there`s still a long way to go before any chicks successfully fledge.
If you`re heading to the beach, please give our Hoodies plenty of space, follow temporary signage and keep dogs on lead where required.
A huge shout-out to the wonderful Friends of the Hooded Plover – Bellarine volunteers, whose dedication, countless hours of monitoring and tireless efforts to protect these vulnerable little birds make such a difference. We`re so grateful for everything you do to give our Hoodies the best chance of survival! 💚🐣
👉 Read the latest nesting update on our website news page.
🐦 Calling all bird lovers!
The Aussie Bird Count is back from 19–25 October, and our friends at BirdLife Australia (@birdlifeoz) are inviting everyone to get involved!
Whether you`re exploring our beautiful coastline, relaxing in your backyard or visiting a local park, all it takes is 20 minutes to discover the birdlife around you.
It`s a fun, free way to connect with nature while contributing to important citizen science that helps us better understand Australia`s bird populations.
🌿 No birdwatching experience needed – just a keen eye and a little curiosity!
👉 Register now at https://aussiebirdcount.org.au and get counting!
🌱 Our fleet is getting greener! 🚗⚡
We`re making the switch to greener ways of working, with three electric cleaning carts and an electric car already part of our fleet – and an electric van joining us soon!
Even better, our electric fleet is partially powered by renewable energy generated by solar panels installed on some of our facilities. ☀️
It`s all part of our commitment to reducing our environmental footprint and finding more sustainable ways to care for the 22 km of coast we manage.
Small changes making a positive difference for our coast and community. 💚
#BarwonCoast #Sustainability #GreenFleet

This is Wadawurrung Country. We acknowledge the Wadawurrung People as the Traditional Owners of the land, waters, seas and skies of Ocean Grove, Barwon Heads, 13th Beach, Black Rock and Breamlea. We honour and say Nyatne to Elders past, present and future whose ancestors, for thousands of years, have cared for this part of Dja (Country). We are committed as an organisation to meaningfully work together with Traditional Owners to make Wadawurrung Culture and Country strong.

© 2026 Barwon Coast. Website by Residency Studios.